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4 ways to pull stories out of your customers

4 Ways to Pull Great Stories Out of Your Customers Storytelling makes for amazing marketing because people don’t realize they’re being marketed to. They’re pulled into the story. They develop an emotional attachment to your business and they stick around for the resolution. Good storytelling casts your customers as the heroes of their stories. You…

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Live 5 logo

How to Host a Live @ 5 – Business After Hours Are you looking to meet local business owners, or introduce your new business, products, or services to the community? A mixer is an excellent way to get together in person and gain new contacts. If you want to gain more exposure for your business…

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4 Powerful Ways the Chamber Provides Solutions for Small Business Owners

4 Powerful Ways the Chamber Provides Solutions for Small Business Owners In a recent survey by Daysmart Software, 54% of small business owners admitted to being worried about making enough money. Making money is a common concern because not only does it factor in bringing in enough clients or customers but also ensuring your products…

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How to Succeed in Influencer Marketing without Being Annoying The internet is a bonus and a bane to most people. You can research anything, get your message out inexpensively, connect with people around the globe, and entertain yourself for hours. But it also has created a need for itself. It has a constant hunger for…

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turn customers off

5 Things You Do That Turn Customers Off One of the things marketing consultants and business coaches will tell you is to be yourself on social media and in your blogging. Let your tone come through and allow people to get to know you. Your personality will help you stand out. And it does, whether you…

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rework your brand

4 Steps to Reworking Your Personal Brand Personal branding is incredibly important these days. If you’re not marketing yourself and your career as part of your brand, you should be. Your personal image is critical to your business because customers and potential customers want to do business with people they know, like, and trust. Expanding…

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March Safety News – OSHA Increases Fines OSHA Increases Fines Again  By: Gary W. Hanson In 2016 OSHA started to index the fines they would issue as a result of a specific violation to the annual inflation index. Up to that time the fine for a serious violation was $7,000 maximum and for willful $120,000…

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Value Proposition

How to Create a Value Proposition That Matters to Your Customer If you spend a lot of time around sales and marketing folks you’ve undoubtedly heard of the term “unique value proposition (UVP).” It’s essential in differentiating yourself from the competition and yet so many businesses don’t really know what it means. How do you…

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