Return to Networking in 2022
By Jenna Kay Fiegl It’s a new year full of promise for growth, networking, and the ability to get back into the community. If you’ve started a new goal such as eating healthy, or joining a gym, way to go! New year’s resolutions may look a little different if you’re a small business owner. Maybe…
A Sit Down With Dungan & LeFevre
We had the pleasure of sitting down with one of our presenting sponsors for, *An Evening with Tim Tebow: Be Inspired*, Sarah Worley. Sarah is the President & Managing Partner at Dungan & LeFevre-Attorneys. “It’s not very often when in a smaller community we could have such a big name speaker. So, of course we…
Take the Friction Out of Doing Business with You
Do you want more customers? Then you need to remove the friction behind doing business with you. Even if you have great customer service, support, and sales, you may have unknown friction that exists before you see the face of your customer. Luckily, you can smooth that out with content. Here are two problems you…
Free (or nearly so) Training for Your Employees
Brownie Wise (the saleswoman behind the success of Tupperware) said, “If you want to build a business, build the people.” This is incredibly important but now more than ever. With the hiring shortage going on, you must do something to make your business stand out and helping potential employees understand they can have a career…
4 Spring Cleaning Data Tips for More Sales
While we are quickly heading toward the heat of summer, there’s still time to do some spring cleaning with your data. A nice clean email list can help you make the most of your ecommerce and increase summer sales. Let’s get started. Ways to Spruce Up Your Digital Marketing for Increased Sales…
Employee Engagement
Why You Need Someone in Charge of Employee Engagement Immediately At the risk of sounding like a broken record, engagement is critical to your business. Now more than ever. It’s so important that I wish I could create a new name for it so people would pay more attention. Being told you need to engage…
How to Get Backlinks and Why Your Local Business Needs Them
When I was in marketing for a tech company in the beginning days of content marketing, links were gold. Every time someone linked to our content my boss got excited. While I loved the free publicity and SEO awesomeness we acquired from links, I hated the act of actively pursuing them. It felt like we…
4 New Year’s Resolutions for Your Small Business
This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a great time to reexamine what you’ve been doing…
6 Resources and Tips to Make Your Holiday Business Better
Concern over the holiday shopping season is one that’s looming large on most business owners’ minds. Will it be a good one? Can it be so good that it makes up for a disappointing spring and summer? If you’re concerned about these things, you’re not alone. And there are things you can do to make…
4 Must-have’s for an Awesome Business Newsletter
Do you have a business newsletter? If you don’t, what’s holding you back? Is content the issue? Are you just not sure what you’re going to tell your customers in every newsletter? Newsletters are a great way to stay connected with your audience, especially if you have a long buying process or you run a…
Should You Take a Political or Social Stance with Your Business?
This question has been asked for as long as there have been businesses and differences of opinion. Recently, this topic has been brought to a head with the black lives matter movement. It used to be that taking “no stance” was the safest. But with the death of George Floyd, there are many individuals who…
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