Marketing
4 Spring Cleaning Data Tips for More Sales
4 Spring Cleaning Data Tips for More Sales While we are quickly heading toward the heat of summer, there’s still time to do some spring cleaning with your data. A nice clean email list can help you make the most of your ecommerce and increase summer sales. Let’s get started. Ways to…
Read MoreHow to Get Backlinks and Why Your Local Business Needs Them
How to Get Backlinks and Why Your Local Business Needs Them When I was in marketing for a tech company in the beginning days of content marketing, links were gold. Every time someone linked to our content my boss got excited. While I loved the free publicity and SEO awesomeness we acquired from links, I…
Read More4 New Year’s Resolutions for Your Small Business
4 New Year’s Resolutions for Your Small Business This year has been a little more difficult to figure out new year’s resolutions. Part of that is because we’re all still reeling from the “lessons” we learned in 2020. Even the best prepared businesses lacked preparation for a global pandemic. Still, the new year is a…
Read MoreStart Selling Through Social with 3 Awesome Post Examples
Start Selling Through Social with 3 Awesome Post Examples According to recent research by BlueVenn, 17% of shoppers do not plan on shopping in stores this year (up from 8% in 2019) and it makes sense that 61% of marketers fear losing their business to online sources. If you’re one of those marketers or businesses…
Read More6 Resources and Tips to Make Your Holiday Business Better
6 Resources and Tips to Make Your Holiday Business Better Concern over the holiday shopping season is one that’s looming large on most business owners’ minds. Will it be a good one? Can it be so good that it makes up for a disappointing spring and summer? If you’re concerned about these things, you’re not…
Read More4 Must-have’s for an Awesome Business Newsletter
4 Must-have’s for an Awesome Business Newsletter Do you have a business newsletter? If you don’t, what’s holding you back? Is content the issue? Are you just not sure what you’re going to tell your customers in every newsletter? Newsletters are a great way to stay connected with your audience, especially if you have a…
Read More4 Ways to Pull Great Stories Out of Your Customers
4 Ways to Pull Great Stories Out of Your Customers Storytelling makes for amazing marketing because people don’t realize they’re being marketed to. They’re pulled into the story. They develop an emotional attachment to your business and they stick around for the resolution. Good storytelling casts your customers as the heroes of their stories. You…
Read MoreHow to Succeed in Influencer Marketing without Being Annoying
How to Succeed in Influencer Marketing without Being Annoying The internet is a bonus and a bane to most people. You can research anything, get your message out inexpensively, connect with people around the globe, and entertain yourself for hours. But it also has created a need for itself. It has a constant hunger for…
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