Business Development
One of the Most Affordable (and effective!) Ways to Advertise Your Business
One of the Most Affordable (and effective!) Ways to Advertise Your Business Marketing gets expensive fast. Even social media, which used to be one of the cheapest avenues for exposure, requires paid placement these days. But while social media is still affordable, and targeting is pretty good, if you don’t choose your audience…
Read More7 Ways to Capture Tax Refund Dollars This Month
7 Ways to Capture Tax Refund Dollars This Month Tax refund season creates a short spending window. The IRS writes that most refunds are issued within 21 days, and people can start checking status shortly after e-filing through the IRS refund tracker. In other words, your future customers are getting a little breathing room…
Read MoreUnwrap the Magic: Using Nostalgia to Boost Holiday Sales This Small Business Season
Unwrap the Magic: Using Nostalgia to Boost Holiday Sales This Small Business Season It’s the most wonderful time of the year. Cozy lights, warm smells, family nearby, and cheap gifts from big box stores, right? Not so fast! While the convenience of online giants can’t be denied,…
Read MoreAre You Selling What Your CustomersNeed?
Are You Selling What Your CustomersNeed? This is not a comment on the actual item or service you sell but in how you present it. If you’re not using your audience’s language and talking to a need they’ve identified, you’re fighting a marketing battle, and you need to change that today. Here’s why: Years…
Read MoreHow to Embrace More Than Just Christmas in Your Business
How to Embrace More Than Just Christmas in Your Business The holiday season is a time of joy, celebration, and increased consumer spending. For small businesses, this time offers a tremendous opportunity to maximize sales and connect with customers on a deeper level. But if you think of the holiday season as just Thanksgiving and…
Read MoreNetworking Tips for the New Year
Networking Tips for the New Year The New Year brings new opportunities for personal and business connections. Networking is a great way to build relationships and expand your professional network. Here are some tips to help you make the most of your networking opportunities: Prepare for the event: Research the event and the people…
Read MoreUS Chamber Advice for Small Businesses This Holiday Season
US Chamber Advice for Small Businesses This Holiday Season US Chamber Advice for Small Businesses This Holiday Season A new report from Intuit Quickbooks  shows a unique opportunity for small businesses during Small Business Season. Based on survey results from 5,500 consumers and 1,500 businesses, consumers are planning to spend “over 40% of their holiday shopping…
Read MoreAre You Ready for These 3 Workplace Trends?
Are You Ready for These 3 Workplace Trends? Workplace trends come and go like snack carts, but these trends may very well revolutionize the way we work because they are just so darn appealing to most employees. But before we go into these workplace trends, know that they are not for everyone. Your business may…
Read More5 Ways to Level Up Your Small Biz Marketing
5 Ways to Level Up Your Small Biz Marketing If you’re interested in ways to reach more people, and you’re ready to start maximizing technology, it’s time to look at these business solutions: List Building You need an email list. It’s the best way to stay in touch with your customers, nurture them into a…
Read MoreThe State of Small Business
The State of Small Business The State of Small Business The chamber is the Voice of Business and as the Voice of Business, there’s something we feel the need to express to everyone in this community. Inflation is being felt everywhere, from Fortune 500 companies to solopreneurs just starting out. However, the difference between…
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